April 17, 2019
Post opens tiny bakery for Hostess™ Donettes™ and Honey Bun cereals
The Hostess™ Donettes™ and Honey Bun we all know and love—now in tiny cereal form!
For the first time, you can enjoy the treats you remember from childhood for breakfast.
“For us, nostalgia is a big piece of this relationship with Hostess, because we know that consumers are looking to share those great flavors and things that they grew up with, with their families,” says Josh Jans, brand manager at Post Consumer Brands, in an interview with AdAge.
To celebrate the launch of these nostalgic cereals, we created 1/12th scale bakery. 3D printed, it features a functioning conveyor belt, a powder sugar coating area and even a break room.
Watch below as the tiny Honey Buns make their way through the tiny bakery and on to a breakfast table near you!
“©2019 Hostess Brands, LLC. All rights reserved. The “Hostess” and “Donettes” trademarks are used under license from Hostess Brands, LLC.”