Post Cereal Nutrition & Production Information
How your favorite cereals are made, nutrition, and more.
At Post Consumer Brands, we make a variety of delicious cereals, snacks, and pet foods that you and your family love. Learn more about the nutritional information and production processes for our most popular product, cereal!
What can you tell me about the nutritional information for cereal?
Cereal servings can range from 1/4 cup to 1 3/4 cups. Some cereals are an excellent source of fiber and contain whole grains, like Grape-Nuts® cereal and Shredded Wheat cereal, while other cereals are just plain indulgent and tasty! Many cereals also provide essential vitamins and minerals. Learn more about how to read nutrition labels.
It is always important to check the label and the nutrition facts panel of the cereal you are purchasing or consuming so you can get accurate details. Nutrition facts may vary by product type and brand.
Post cereal benefits, from nutritious to delicious
If you’re looking for a breakfast cereal that’s both delicious and nutritious, Post Consumer Brands has a fantastic selection to choose from. We offer various cereals packed with essential nutrients to help you power through your day. Below are some of our most popular choices:
- Post® Raisin Bran cereal: This heart-healthy* cereal is packed with 26g of whole grains and 100% Sun-Maid® raisins, providing an excellent source of dietary fiber per serving. Start your day with the rich, wholesome taste of Post Raisin Bran.
- Great Grains® cereals: Start Great with Great Grains cereals! Each bite is a blend of quality ingredients, including real fruit, nuts, and grains, offering a heart-healthy† breakfast cereal that’s non-GMO Project Verified.
- Puffins® cereals: Savor the nourishing goodness of Puffins Original and Cinnamon cereal varieties. With 6g of sugar per serving and whole grains, these cereals provide an excellent source of fiber and crunch, without artificial colors or flavors. For a sweeter, peanut buttery twist, try Puffins Peanut Butter cereal.
- Uncle Sam® Original Wheat Berry Flakes cereal: Uncle Sam has been serving up a wholesome cereal for over a century. This high-fiber (6g of total fat per serving), classic cereal is made from whole wheat flakes, whole flaxseeds, salt, and barley malt. Enjoy the timeless, nutty flavor of our oven-toasted wheat berry flakes every morning.
- Grape-Nuts® cereal: Grape-Nuts cereal is an excellent source of fiber it provides 7g of fiber and 52g of whole grain per serving, Grape-Nuts cereal is high in iron and folic acid and it’s a heart-healthy* choice for when you are ready to conquer your day.
*While many factors affect heart disease, diets low in saturated fat and cholesterol may reduce the risk of heart disease
†Diets low in saturated fat and cholesterol, and as low as possible in trans-fat, may reduce the risk of heart disease.
Discover the Goodness of Our Organic Products
Post Consumer Brands is dedicated to offering a wide range of products, including USDA organic cereals. Here are some popular picks:
- Barbara’s® Organic Corn Flakes cereal: Enjoy the simple pleasure of a gluten-free, USDA organic-certified cereal, with 3g of sugar per serving. Crafted with three ingredients – organic milled corn, organic cane sugar, and sea salt – it’s a testament to Barbara’s commitment to simplicity and quality.
- Better Oats® Organic Old Fashioned Oats: A heart-healthy* source of fiber that’s USDA organic certified. Start your day with the comforting taste of Better Oats.
- Better Oats® Organic Maple & Brown Sugar Flavored hot cereal: This delicious hot cereal is a good source of fiber and made with 100% whole grains. Enjoy the warm, sweet flavor of maple and brown sugar in each spoonful.
What’s in breakfast cereal?
Cereal is typically made of grains, such as wheat, oats, rice, or corn. Sugar is added to some cereals to provide a sweet taste. Then, vitamins and flavors are added, and finally other delicious additions like fruits, nuts, and marshmallows.
We hold our suppliers to high standards, ensuring they follow all environmental, health, and safety laws and regulations. We also strive to create a safe and clean workplace. Watch a video about our commitment to safety here.
Ingredients, like wheat, oats, and corn, are delivered to one of Post cereals’ nine manufacturing plants across the U.S. and Canada. Watch a video about our ingredients here.
Next, the ingredients go into a hopper or mixing kettle, and some of the ingredients get mixed together. Water and steam are added to cook the ingredients. Flakes are flattened and wheat is shredded. Next, the cereal is dried or puffed to achieve the desired size. Then, sugar, vitamins and flavors are added for the finishing touches. Last, we add the classic homemade granola, fruits, nuts, or marshmallows! Watch a video about our cooking process here.
Post cereal packaging comes in all shapes and sizes. Many of our cereal boxes are even made from recycled materials.Watch a video about our packaging and sustainability here.
Finally, a dedicated team works hard to safely and efficiently transport cereal from our manufacturing plants to a series of distribution centers and then to your go-to grocery stores. Watch a video about distributing cereal here.
Cereal: Vitamins and Minerals
Many of our cereals are fortified, like Raisin Bran cereal and Honey Bunches of Oats® cereal. Fortified cereal contains added vitamins and minerals, in addition to any naturally occurring vitamins and minerals.
A typical serving of Post cereals is fortified with one or more of the following vitamins and minerals:
- Vitamin A
- Vitamin C
- Vitamin D
- Vitamin E
- Thiamin (Vitamin B1)
- Riboflavin (Vitamin B2)
- Niacin (Vitamin B3)
- Vitamin B6
- Vitamin B12
- Folic Acid
- Pantothenic Acid
- Calcium
- Iron
- Zinc
What are the nutritional and health benefits to fiber and whole grains?
Whole grains include the entire grain kernel in its original proportions (the parts of the grain are the bran, germ and starchy endosperm). Common whole grains in cereals include wheat, oats, corn and rice. To find whole grain products, look for whole grains or brown rice in the ingredients list.
Whole grains are a source of many essential nutrients such as vitamins, minerals and dietary fiber. Many whole grain cereals provide dietary fiber which helps keep you feeling full and aids in digestion. To learn more, see this information from the Food and Drug Administration.
A Close Look at Peter Pan Peanut Butter
Peter Pan Peanut Butter and Peanut Butter Spreads offer more than a delightful taste. They are free from any artificial colors or flavors and peanut protein is plant-based. Learn how it’s made, peanut butter’s nutritional information, and why it may be a wholesome choice for you.
Understanding Our Cereal Nutrition Facts Labels
We prioritize transparency and accuracy in our Nutrition Facts labels at Post Consumer Brands. Our labels follow FDA guidelines and cater to consumer needs. Visit Post’s cereal nutrition facts label page to learn more.