New to The Family!

We're excited about adding to our flavor family! Try our new French Toasters™, Cookies & Cream, and Fruity Stars™

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A family favorite in every bag.

Our cereals come in over 30 delicious flavors, something for every taste bud in the family to savor!

Discover our 30 plus flavors

Good S'morning!

Looking for s’more recipe suggestions, snack ideas, and cereal flavors? We can help!

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Featured Recipes

Treat your taste buds

  • Coco Roos® Rocky Road
  • Frosted Mini Spooners® Crazy Good Cupboard Cookies
  • Cinnamon Toasters® Cereal Milk Muffins
  • S'mores® Clusters

Only 4 ingredients are needed to make these chocolatey treats!

Make it today

Clean out your cupboards and get baking!

Try it out

Eat your cereal in muffin form today.

Find the recipe

It’s hard not to love these S’mores® Clusters!

Make it today

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